Though podcasts have catapulted into one of the 21st century’s most popular forms of media over recent years, creating an immersive experience that keeps listeners coming back for more is no easy feat. With more than 2 million active podcasts worldwide, many of which appeal to niche audiences, how does one singular podcast prove itself as a cut above the rest?
For most, the answer involves two key factors: a knowledgeable yet inquisitive host and compelling guest features. As the podcast host is the consistent throughline across all episodes, it is important that they cultivate a deep understanding of a wide variety of topics without ever impressing their views on the guests (and listeners). Additionally, when a podcast is able to consistently display unique opinions and nuanced perspectives from different individuals, it is able to stay fresh while giving listeners exposure to new mindsets and discussions they’d otherwise never sit in on.
At Be You With BU, the podcast of serial entrepreneur Brian Underwood, CEO and co-founder of keto supplement company Prüvit, Underwood’s demonstrated interview adeptness and willingness to address complex topics in candid conversations with his extensive network of featured guests. Now, Be You With BU has emerged as one of the world’s most popular and well-reviewed podcasts, with a five-star rating on Apple Podcasts across hundreds of listener reviews. Further illustrating this point, Be You With BU debuted in the Top 10 of Apple Podcasts’ Entrepreneur category and Top 50 in the Business category.
Beyond his commitment to being forthright with his listeners and sharing important lessons he’s learned over his career, Underwood has made it his mission to share the incredible wealth of experience and knowledge possessed by his esteemed network with his loyal listeners. Underwood’s interviews typically involve thought-provoking questions and immerse discussion topics to ensure each and every podcast is deeply informative as well as entertaining.
One of Underwood’s most popular episodes, titled ‘Show Up With A Full Cup,’ features acclaimed motivational speaker, best-selling author, and president of SUCCESS Magazine, Jairek Robbins. Here, the duo explores a myriad of intriguing ideas, but zero in on a subject nearly every human being can resonate with: relationships.
“The best relationship insights I’ve gleaned over time is you have to practice showing up with a full cup, and not trying to fill your cup from it,” revealed Robbins in the episode. ”Meaning, you take the time to do the inner personal work which is getting yourself mentally, emotionally, physically, spiritually, financially… filled.”
“Fill yourself from the inside out ‘til you’re abundantly overflowing, and then choose to go to that relationship to give,” advises Robbins. “Now that’s a challenging statement, because a lot of humans – even after being married, after having kids – still have some part of their life that feels empty, that feels like there’s a void.”
Robbins and Underwood go on to explore the different approaches people can take to better themselves in the areas of their lives they wish to evolve. They both agree that this helps the relationships around them flourish as a result.
“I know that if I put in the daily work, effort, a little bit of a habit every day, I could feel full in that part of my life. And once I feel full in that part of my life, now I’m going to choose to go to a relationship where I can share the abundance,” shares Robbins.
With the intent to provide one-of-a-kind informative content in a thought-provoking package, it’s no surprise that Be You With BU and its roster of impressive guests – like Jairek Robbins – have resonated with podcast fans across the world. As podcasting’s popularity continues to expand in the years ahead, Be You With BU and its intriguing feature episodes are anticipated to stay on-top as one of the most in-demand podcasts of the moment.
For more on Be You With BU, visit its Apple Podcasts platform for the latest updates.