A local entrepreneur of Nara city has developed an alternative bag to substitute plastic shopping bags, so that he can protect the town’s sacred deer.Hidetoshi Matsukawa, who works for Nara-ism, a souvenir wholesale agent, he heard last year that the deer, which roam the city’s park, were dying after consuming plastic bags.
This beautiful city is home to around 1,000 sacred deer, which are officially designated as a national natural treasure in Japan, and many tourists feed them treats. In July 2019, however, a local welfare group said that the nine deer had been found dead, with plastic bags in their stomachs, and called on visitors not to throw away plastic bags in the park. Matsukawa wanted to come up with a different solution to the problem, and teamed up with a local paper manufacturer and a design firm to work on the project.
Courtesy BunyodoBetween them they developed “Shikagami,” or deer paper, which is made from rice bran and milk cartons.null”We learned rice bran are mostly wasted in the process of rice polishing,” said Matsukawa. “So this paper helps to reduce that waste as well.”Matsukawa has had the bags tested and says they are safe for human consumption.
“We do not have the data to back up that this paper is not harmful to deers, but I believe this is safe for them as well as for human beings,” he said, laughing.The bags have since been tested at local banks and the Todaiji temple, Nara’s main tourist attraction. The temple and banks bought 4,000-5,000 of the bags for 100 yen (around 95 cents) each as part of the pilot project.
The price will fall if more businesses sign up to use the bags, said Matsukawa, who dreams of replacing plastic bags across the city to prevent more deer from dying after eating them.”The news about the death of deer by plastic bags creates a negative image, as though the park is a cemetery for deer,” he said. “The paper bags can protect deer, as well as the brand image of Nara with deer.”