Hetvi Karia: Women Power In Production

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A person can aspire about many things in their future. Holding onto the same passion for almost years until they are emotionally and financially stable enough to get them done, is a whole another level of determination. Especially, if it’s something that requires more effort than any other field of career, the outcome would have a wholesome meaning with sparks to inspire budding talents.

Hetvi Karia, a digital marketing consultant based in Mumbai and the Co-founder of the digital marketing company, “Team wizard media”, who is also the Co-owner of the online news website, www.dailyquicknews.com, had her mind set on a futuristic goal in entering the entertainment industry years back as she grew up watching bollywood movies and music, that planted an urge to see herself beside those amazing people who worked behind the movie.

As a serious and hardworking entrepreneur, Hetvi was focused on her business career during the initial years of her entry into the digital marketing field. She succeeded in engaging with more than 4000 clients and brands and helped them expand their businesses.

Even with her life quite busy with her profession, she had eyes on something big kept for later. In the year 2019, young Hetvi took her first step at production. She helped bring up many budding talents in the music industry with her investment in some small scale musical albums, ad films and short movies. A group of young artists who approached her for helping them release their musical single, got their favour months later through Hetvi, who financially supported them for embracing their talent. As the album attained fame among the people of Mumbai, Hetvi decided to give production a more serious shot.

She decided to enter a more serious venture with the release of her first produced short film, “Kaande pohe”, which starred Tushar Pandey and Ahsaas Channa in the lead roles. The story revolves around the arranged marriage of two couples and the issues they had to go through following the marriage. With the high critical appreciation and audience support of the short film, she later involved in the production of a mini web series, “please find attached” that released in YouTube on October 2020. With the chemistry between the lead actors and the humorous plot, it gained much support from the viewers and is becoming a sensation among the youngsters in India.

Hetvi decided to go for something big, with the release of a series that she helped produce, “Fabulous lives of housewives” which has become the talk of B-town with it’s trailer release. She is also looking forward to her Bollywood big screen entry with her help in digital production and management for the upcoming movie, “Torbaaz” starring Sanjay Dutt in the lead.

When asked about her future plans after this, Hetvi says, “I am really interested in moving forward with production and entertainment industry related works, as this has been the one thing that I wanted to do and get involved in, since I was a kid. It’s a dream come true to me. With more projects coming my way, I think I’m deciding to stay a lot more time investing on this.”

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