Learning the ins and outs of a product launch with the founder of Joopio the product marketing agency – Samit Max Patel

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Learning the ins and outs of a product launch with the founder of Joopio the product marketing agency - Samit Max Patel 2

When a business decides to launch a product, there exist multiple possibilities of failure and success. Product launching is a risky venture, and there is a greater chance that the product will be a failure than its success. In order to improve their chances of success, businesses often release and then revise their products.

However, this process is not always successful for every business. Some companies have launched products that resulted in both great successes with some consumers but failed to overtake competitors and become well-received by others. This leaves the market with a large niche of people who are unhappy with what they purchased.

One way to take the guesswork out of launching a new business is by following the TLFES system that Samit created; it helps businesses big or small learn to validate, launch and scale their businesses.

Samit is a marketing scientist that loves to test, break and challenge everything he learns. From a very young age, he has focused on creating sources of income through hustle and hard work. He ran a successful business while he studied to get a university degree from a prestigious London based university.

When he graduated in 2009 he tried his hand at multiple businesses, only on self reflection did he realize his mistakes which led to the creation of his famous TLFES system. He applied this system on a startup he helped launch to makret which ended up raising over $1.6 million. Samit has since continued to help companies and has raised over $43 million and counting. Samit is courted by major FTSE and NASDAQ 100 companies to mastermind their launches.

Samit believes a product launch is a pivotal step in any business and creators should focus more of their time and resources to focus on this.

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