Victoria Kennedy, CEO of the award-winning Victorious PR, is a public relations mogul with an expert flair for total reinvention. Formerly known exclusively as an opera singer, this top European charting singer-star pivoted to her new career as a business founder in the United States just two years ago.
Victorious PR grew to over $1M in revenue in its first year, joining the Two Comma Club, and continues to flourish with notable clients such as Dan Henry and Krista Mashore, among many other private and illustrious clients.
In Kennedy’s new Wall Street Journal best-selling book, “Million Dollar Identity,” Kennedy shares how she changed her life and reinvented herself in the face of career crisis because of the pandemic. She is here to tell you how you can do it, too — whatever the situation.
We sat down with Kennedy to learn her three tips on how to control your narrative and reinvent yourself. She feels that one can create as many new chances as needed to discover who and where one should be in each of life’s undulating and ever-evolving phases.
First, Let’s Define Reinvention
In this case, Kennedy defines ‘reinvention’ as the action of changing who you are, what you want, and what matters and is essential to you.
Her life as an opera singer was precisely what she wanted it to be at the time. Kennedy was the #1 Classical Artist in The Netherlands and the #1 Global Classical artist of ReverbNation in 2017. Her single, Your Time, reached #1 in The Netherlands, #2 on UK’s iTunes Classical Chart, and charted in the US and Australia.
Among many other accolades, her singing career was a tremendous success.
When the COVID-19 pandemic forced her home to the United States, Kennedy didn’t try to have a half-hearted singing career tethered to America. She was worth more than that. So, Kennedy started Victorious PR. The change was a total reinvention of who she was, what she wanted, and what mattered most to her new self.
She became less interested in practicing her scales and composing hits and more interested in learning about public relations and networking, getting to work immediately.
That is reinvention: The complete 180-degree pivot to a new life, a new you. According to Kennedy, you can do this every day if you want to until you find your niche — the place that feels like ‘you’ and where you are supposed to be at this moment.
Tip #1: Know You Are Number One
Kennedy is all about confidence and excellence. She shows up with her best foot forward every single day.
“By putting effort into my self-worth and taking time to ensure that I feel like Number One in my personal life, I can feel worthy of any reinvention to which I may be inclined,” Kennedy said. “It is crucial that you take care of yourself first because you are the one who needs to take care of your business, your team, your clients, your family, and your community.”
Kennedy recommends taking basic self-care measures, such as a healthy diet and exercise, gratitude and meditation, and time for yourself to reevaluate your personal and professional goals. She believes that by having a well-rounded life, one can be open to the opportunities that come their way.
Tip #2: Reinvent Yourself Every Day
By taking the time each day to reevaluate your goals, both personally and professionally, you might find some patterns. Maybe you keep coming back to a specific artistic pursuit or topic you are passionate about, such as humanitarian efforts, technology, fashion, or politics.
Maybe you see that you keep choosing new things because nothing feels right. That is okay too.
“By giving yourself the freedom to reinvent yourself every single day, you leave yourself graciously open to new opportunities, ideas, and states of flow,” Kennedy said. “Of course, there is much to be said about sticking with something and seeing it through — do not use reinvention as an excuse to give up when the going gets tough. Instead, use that creative energy to look at your problems in new ways. Perhaps you reinvent your methods to achieve the same goal each and every day.”
Tip #3: Don’t Be Afraid to Take Risks
Kennedy didn’t get to where she is today — nor her standing as a world-class opera singer — by playing it safe.
“Calculated risks are the cherry on top of the success sundae,” Kennedy said. “Sure, you can make it pretty far on sheer grit and determination alone, but when you take those scary leaps, such as moving to a new country or putting yourself out there on social media, you will move mountains.”
Kennedy has a strength and focus that forces whatever she strives for to become putty in her capable hands. From singing perfected operatic enchantments to expertly nurturing her Victorious PR clients’ brand messaging and narratives, she continues to impress, elevate, and inspire those around her. The visibility, credibility, and authority she has built for herself are based on a soul of reinvention: The idea that no matter who or where you are in life, you can be somebody new tomorrow.
Will she grace the opera stage again? We might find out soon…
About Victoria Kennedy
Victoria Kennedy is a Wall Street Journal Best-Selling Author, TEDx speaker, and well-respected authority in public relations. She is the CEO of Victorious PR, an award-winning, multi-million dollar PR agency that has helped dozens of entrepreneurs become the #1 Authority in their niche by getting them featured in top podcasts and press. To gain more credibility and authority in your market, click here: https://victoriouspr.com