When breakfast history was made, legends were born. The iconic creation of Pop-Tarts is a tale ripe for comedy, and Jerry Seinfeld is at the helm to tell it. Netflix has just premiered the first trailer for “Unfrosted,” a movie directed by and featuring Seinfeld, about the fierce competition between Kellogg’s and Post. These cereal giants partook in their own version of a space race to develop the first “shelf-stable, fruit pastry breakfast product,” a competition that at the time, meant everything to the breakfast food market and pop culture.
The trailer sets the comedic tone for the film, which Seinfeld illustrates with an anecdote detailed in the May 2024 issue of Empire Magazine:
“We had a blow-up on the set. Somebody in the set department started screaming at somebody else. I said, ‘Everyone just stop. This is a Pop-Tart movie. None of this matters.’”
With a script written by Seinfeld, alongside Spike Feresten, Andy Robin, and Barry Marder, “Unfrosted” gathers a stunning array of comedic actors including Melissa McCarthy, Jim Gaffigan, Hugh Grant, Amy Schumer, and many others. The film is set to premiere on Netflix on May 3, 2024, and chronicles the Pop-Tart’s origin story, set in Battle Creek, Michigan, in 1963.
In a time of intense innovation and competition, Kellogg’s and Post were locked in a rivalry. Their mission to create an unprecedented pastry led to a wild narrative complete with ambition, betrayal, and even intimidating milkmen. Boasting a celebration of artificial sweetness, “UNFROSTED” marks Jerry Seinfeld’s directorial debut and hosts a lineup of renowned comics such as Melissa McCarthy, Hugh Grant, Amy Schumer, and a host of others.
FAQ Section
What is “Unfrosted” about?
“Unfrosted” is a film that tells the comedic story of Kellogg’s and Post’s race to create the first shelf-stable fruit pastry breakfast product, which we now know as Pop-Tarts.
Who directed “Unfrosted”?
The movie is directed by Jerry Seinfeld, who is also part of the starring cast.
When will “Unfrosted” be released on Netflix?
The film is set for release on Netflix on May 3, 2024.
What can we expect from the tone of the movie?
Based on Jerry Seinfeld’s comments and the comedic cast, audiences can expect a lighthearted and humorous take on the birth of Pop-Tarts.
Who are some of the comedians starring in “Unfrosted”?
The ensemble cast includes popular names like Melissa McCarthy, Jim Gaffigan, Hugh Grant, Amy Schumer, Max Greenfield, Christian Slater, and many more.
Conclusion
With the anticipated release of Netflix’s “Unfrosted,” fans of comedy and breakfast pastries alike will have the chance to explore the hilarious origin story of a beloved morning staple. As Jerry Seinfeld steps into the role of director in what promises to be a laugh-filled historical romp, viewers can mark their calendars for an entertaining dive into cereal company rivalry, complete with a star-studded comedic cast on May 3, 2024.