In an unprecedented move, McLaren is offering a complimentary power upgrade to all existing Artura owners, breaking the traditional mold of static factory horsepower figures. Even models preceding the 2025 Artura will receive an additional 19 hp boost.
The hybrid supercar originally came with 671 hp thanks to its 3.0-liter twin-turbo V6 combined with an electric motor. Now, after a software recalibration, the Artura’s output has been increased to 690 hp for the upcoming model year, and this update is being extended to previously sold Arturas as well.
Artura owners can anticipate an invitation to their local dealership for the upgrade, which is expected to take about an hour. Not only is the horsepower increased, but the torque delivery has also been improved, remaining at 531 lb-ft, providing an enhanced performance experience.
The 19-hp increment is not the sole improvement for the 2025 Artura, which also features various engineering enhancements. However, these additional changes, including the new convertible variant and transmission refinements, will not be included in the complimentary upgrade for older models.
For any inquiries or detailed information regarding the Artura, feel free to contact the author at: chris.tsui@thedrive.com
FAQs about McLaren Artura’s Free 19 HP Upgrade
- What is the total horsepower increase for the Artura?
McLaren is offering an upgrade of 19 extra horsepower. - Do I have to pay for this horsepower update?
No, the upgrade is provided free of charge to existing McLaren Artura owners. - How can Artura owners receive the upgrade?
Owners will be invited to take their vehicle to a McLaren dealership for the software update. - Will the upgrade affect other aspects of the car’s performance?
The torque remains the same, but delivery has been optimized for better performance. - Are newer models of the Artura getting additional enhancements?
Yes, the 2025 McLaren Artura will receive several engineering changes, but these are separate from the free horsepower upgrade.
Conclusion
In an innovative approach to customer satisfaction and retention, McLaren is offering a generous free upgrade to its Artura owners, ensuring their hypercars stay on par with upcoming models in terms of horsepower. This represents a unique strategy within the automotive industry, showing McLaren’s commitment to their customers and their willingness to blend the boundaries between technology and automotive performance. While the free upgrade focuses solely on a power increase, it’s clear that McLaren values the driving experience of its customers, offering a refresh to their vehicles not traditionally seen in the market.