CEO and founder Louis Gleize?s Loyal Fitness is setting a new standard in the fitness apparel industry. In the year 2014 Louis was only 19 years old when he dropped out of college to work full time on establishing his clothing brand, ?Loyal Fitness?.
In 2016, when he first launched his company?s first athletic collection, the response he received was absolutely overwhelming. Loyal Fitness sold out their collection quickly and today it has become one of the fastest growing brands in the fitness circuit.
Gleize had his purport set with the brand. Loyal Fitness is pledged to contribute to charitable causes. A portion of their dividends from each purchase is donated to an international charity dedicated to providing the world?s most vulnerable children with the water, nutrition, medical care, and protection they need to grow and thrive called the UNICEF.
When asked more on the same he shared, “We are supported by many followers and customers throughout the world. Our brand was created by witnessing people in poor health that were looking for a way to change their lifestyle. Thus, Loyal Fitness was born.”
He further adds, “With the first collection launch in June of 2016, our brand has experienced tremendous growth. Loyal Fitness is reaching out to new people each day and is rapidly growing to become the ‘Next Big Thing'”
Apart from this, Louis has also made sure to have it reflect in the logo of the company. Loyal Fitness’ logo reflects their vision, the crown was chosen to represent becoming the king/queen of accomplishing personal goals, and the ?L? was selected to encourage people to stay loyal to their quest for success. Overall, the logo is intended to be a symbol of accomplishment, support, and loyalty.
Louis’ company pledges to provide quality clothing at the best of prices to its customers. Gleize has said his goal is to have people feeling confident, strong, and inspired in Loyal Fitness apparel.