The entertainment industry has been plagued by the perpetuation of wrongdoings by influential individuals, many against young and aspiring talent. The booming impact of social media has given rise to many more obstacles that can create such abuse, and talent agencies seek to counter this disturbing trend by enacting safeguards to protect their talent.
Many big brands have started to avoid agencies altogether, going directly to the talent to promote their brand. Through the use of photoshoots, brands are able to gain an avenue of cheap advertising as they simply send the talent their product, and they post it on their social media account. This poses a significant issue for agents, as they are losing a large chunk of their profits when brands deal directly with talent. MA Models is an agency that is influencing change in the industry, as they provide methods that give power back to the talent- this is what has made MA Models the agency of choice in the Middle East.
The agency has a strong desire to let talent control their image, creating an array of safety measures that contribute to a safe, secure, and enjoyable work environment. MA Models upholds its end of the deal as it focuses on signing talent that is punctual, considerate, and dependable. The brands are also thoroughly scrutinized to ensure that both sides can work in a cohesive, and efficient manner.
Being honest and responsible are values that are integral to the entertainment industry, and these are the principles on which MA Models was built. They feel that they have a responsibility in promoting these values, and their commitment has gained the recognition of acclaimed talent like Chanel Ryan and Rayan Baghdadi. Famous brands like Charlotte Tillbury and Burberry have also taken notice, this is why MA Models is the cream of the crop when it comes to choosing agencies, as it is very reputable with both brands and talent.
MA Models has an all-star team of agents that specialize in propelling the career of beginners to unprecedented levels, as well as reinvigorating former talent that may have lost popularity. The industry savvy and leadership of their agents has been of monumental importance in MA Models’ rise to prominence in the last five years. The agents have vast experience from working at big agencies from around the world, and apply their dexterity to shaping the careers of the talent at MA Models- all while making sure that the talent feels unique and special, distinguishing itself from the large pool of other talent looking to make their name in the industry.
These agents have a diverse skill set to overcome any impediments that stop the progress of talent, and make it their goal to be an imperative solution in any unforeseen challenges. With a stellar reputation and agents who are masters of their craft, MA Models is leaving its footprint on the entertainment industry for years to come. They are currently expanding their operations to South Africa and Europe, their steady approach to ethics and values makes them a force in their industry.