The “natural” look is extremely popular among beauty influencers for a reason. While there are several Instagram trends, such as glass skin and yoga skin, the current no-makeup beauty approach is all about being natural or at least faking it.
It’s time to say goodbye to cakey makeup that attempts to conceal, conceal, and cover, and welcome to ‘enhancing makeup,’ a more natural, toned-down approach to beauty. It’s a self-esteem-boosting beauty fad that encourages you to appreciate your skin. Enhancement with cosmetics means recognizing the muse’s best qualities and then enhancing them to make them shine brilliantly.
We come across Ms. Zinobia Mistry, a skincare expert and makeup enthusiast located in Dubai, while we search the numerous online beauty content platforms. Her passionate and honest product evaluations on her Instagram profile create an unforgettable influence on the beauty business.
She has been a content creator for the past 10 years based in the UAE market. Zinobia has been a big makeup and skin enthusiast right from her childhood days. She is very passionate since her initial days in content creation. She quotes, “It’s inextricably linked to my identity. Furthermore, beauty to me is embracing flaws, self-assurance, and confidence. Makeup is now about freedom, boldness, and flexibility rather than hiding, correcting, and contouring.”
Zinobia aids our comprehension. “Enhancement makeup uses light, blendable cosmetics to enhance your complexion and improve your skin tone. The first step is to identify the features of your face you want to draw attention to, such as your cheekbones, brows, or jawline. All you have to do now is highlight your favorite options once you’ve sorted it out.”
According to surveys, women apply cosmetics for two major reasons:
Cosmetics are occasionally used by women who are frightened or insecure to disguise their sentiments.
Persuasion – Women who want to look more confident, sociable, and aggressive use cosmetics to enhance their attractiveness.
The lips and skin surrounding the eyes of women are generally darker. As a result, our brains perceive this as an enticing indicator. The greater the difference in colour between a woman’s eyes, lips, and skin tone, the more feminine she is seen to be, and hence more appealing. Lipstick and eye shadow are beauty classics because they emphasize specific characteristics.
She goes on to say, “Most significantly, this new trend forces us to appreciate what we have now, and we’re LOVING it.” Unlike its close cousin, ‘no-makeup-makeup,’ enhancement makeup fosters self-love by simply ‘enhancing’ our inherent features.
Ignore getting the ideal brow shape or a refined contour. These new formulas are noticeable enough to make a difference, yet they’re also sheer and delicate enough to make you seem polished.
The brush, as Zinobia explained to us, is a vital part of how makeup artists achieve faultless ethereal radiance, bombshell brows, and top-tier volumizing mascara. While the cosmetics an artist uses and the abilities they learn to contribute to around 90% of where and how the appearance is achieved, the instruments they utilise the account for the remaining 10%.
Whenever we glance through her profile, it is a perfect canvas with all essentials for any beauty and skincare brand to show and get worthy reviews. holds a good amount of following where she can be characterized as a Mega Influencer with 80k plus following. She does not just show her that she doesn’t just post beauty and skincare-related content, but travel is another big part of her strategy where her features stand at the forefront. We are impressed as we see the lady isn’t just smart but also very educated with all the recent trends in the industry, very well-read personalty. Her cult following has developed as a result of her notable photographs spreading on social media, as she continues to inspire her admirers from all over the world.
Since this cosmetics loose cannon was constantly redefining the field of beauty, she was able to motivate people by her particular likeability. She’s partnered with some of the region’s best players via her competitive social media network, always experimenting with luxury-based content and believing in her ideas. Zinobia tends to contribute anything that seems appetizing. From iconic photography to exquisite editorial images, each viewpoint an idiosyncratic than the prior. Zinobia’s Instagram profile is an incessant lookbook of beauty inspiration.
Ms. Mistry’s charisma and charm have tremendously inspired us; click on the link below to discover more about her and watch her in motion again.
Follow her on Instagram @zinobia.mistry