Meet Fer Rivero, the entrepreneur who is offering global digital marketing freedom to his clients.
CEO of The Algorithm Agency, Fer Rivero, is setting things straight by giving algorithmic designed tools, marketing strategies and guidance along the way for clients that decide to take control of their own narrative.
Created by recording artist and marketing expert Fer Rivero, The Algorithm Agency has been steadily growing for the past two years, working with over 800 recording artists and companies around the globe, and scoring more than 300 reviews that describe them as a 5 Star business.
Hailing from Europe, with clients and connections globally, Rivero describes his Agency as “specialists in the complicated and challenging” projects, whether due to a business’s uniqueness or budget constraints.
“The Algorithm Agency works on different aspects of business,” explained Rivero. “My team and I have a specific marketing branch which is focused on recording artists, singers and record labels, and then our business-to-business division assist with law firms, insurance companies, entrepreneurs, restaurants and other business sectors. In our Internet saturated world, we are able to offer these services to anyone anywhere.”
Breaking down the services of The Algorithm Agency Rivero continued, “We work closely with the client delivering a multitude of services, from advertising, content creation and graphic design to strategy development, consulting, growth hacking and algorithms. Our team is interested in keeping a budget-friendly option that everyone can afford.”
Rivero and his team’s achievements speak for themselves. One of their biggest clients was recently named National’s Best Debt Advisor of The Year by Corporate LiveWire thanks to The Algorithm Agency’s marketing strategy and disruptive methods.
“Traditional marketing is crowded with larger companies placing huge amounts of money. We love finding new ways to challenge those competitors in places their teams have not even studied, and we do it using the minimum amount of money possible.” explained Rivero.
One of the more “curious” services The Algorithm Agency offers compared to competitors is setting up advertising campaigns on platforms like Google, Facebook, and Twitter, via Zoom which gives their client full transparency and control with budget spend and targeting. The team then monitors the campaign with the client on a weekly basis, so as to optimize the results, and study the insights and data received from the advertising campaign.
“Most marketing agencies control everything for the client from their computers and accounts and freely use the budget to generate results without considering the option of potentially saving and optimizing the ads weekly so the client spends less and earns more. Furthermore, we want our clients to learn how to set their own campaigns and then learn how to analyze the results.” stated Rivero.
In addition, Fer Rivero developed a tool called “The Profiler’’, an algorithm that finds fans and possible clients based on their behavior on social media. In the past year, this new profiling tool has helped seek out thousands of new leads for those using the platform.
The Algorithm Agency team is rapidly growing with multiple hiring positions open due to an increasing number of clients, new partnerships and choices being available for those interested and their learning materials being accessible and constantly renovating to adapt to our ever-changing world.