There is a lot of pressure on the millennial generation. With rising expenses to juggle, such as student loans, rent, groceries, and the plethora of other essential needs, it’s no surprise that many are struggling to keep up with their financial goals. Research shows that over 67% of young people aged 18–34 are underserved by budgeting services, with many resorting to selective ignorance as the solution. Debt, burnout, and anxiety among this generation are on the rise, exposing the need for a more approachable and proactive budgeting solution that actively guides better lifestyle planning decisions.
Foresyte delivers on this need in a big way through its interactive lifestyle planning app that helps guide better decisions in a way that has resonated among this group. Comprising a social calendar, budgeting aid, and travel planner, this social fintech app is designed to help users optimize their time and money so they can do more of what they love, while living within their means. The app uses a dynamic calendar heatmap to draw attention to cash flow and exertion actuals, helping users see how future finances will be impacted by the plans they commit to today.
Stephen Eddy, Foresyte’s CEO, is on a mission to help the world understand how lifestyle planning and personal finance coexist while providing a platform that brings clarity to the fun parts of life. Stephen notes that millennials are passionate about their financial futures and actively seeking more effective solutions to help them reach their goals. Foresyte’s growth trajectory confirms this.
Since entering the market in August 2022, Foresyte has produced 3,500 installs, 2,000 users, and 90% month-over-month growth. The app’s innovative approach to lifestyle planning has been a winning formula based on App Store reviews. The top features users love include its visual appeal, user-friendly interface, and intuitive approach to financial planning
“This little app helps me keep my life organized when it comes to my financial stuff because Lord knows that’s not my strong suit,” shared one user. “Tested this out when I went to Miami. The last time I went to Miami, it was almost twice as expensive as expected and everything I did got lost in translation. I’m a lot more organized now thanks to Foresyte.”
Other demographics seem to have an appetite for the product, as well: “I just wish we had been able to use an app like this when we were younger and were wanting to grab all that life had to give but needed to be a little more thoughtful about the timing of things for our end-of-the-month reality check,” shared another user on the App Store.
In December 2022, the Foresyte team plans to unveil new and improved Travel Planner features that will eliminate all the pain associated with travel planning. Some of the features in development include booking the best deals on flights, hotels, transportation, etc., all from within the app. Users will soon be able to build out the perfect travel itinerary with friends and even square up with those friends on travel expenses via the in-app cash exchange infrastructure Foresyte plans to unveil over the coming months. Stephen and his team have their eyes set on making Foresyte a true one-stop shop for planning the fun parts of life.