A vibrant periwinkle blue with a vibrant violet red undertone has been selected by Pantone as the colour of the year for 2022, according to the global authority on colour Pantone. The colour blue provides a fresh and energising newness to the palette by combining the fidelity and steadiness of blue with the vigour and excitement of red.
With its carefree confidence, Pantone 17-3938 Very Peri encourages us to embrace this transformed terrain of possibilities, allowing us up to a fresh perspective while we rewrite our stories.” Blue, Pantone’s colour of the year for 2017, “rekindles thankfulness for some of the virtues that blue signifies, coupled with a fresh viewpoint that resonates today,” Pantone stated in a news statement.
Pantone 17-3938 is a representation of the current global mood and the seismic shift our planet is through. When it comes to colour trends, Very Peri shows us that current life is a blend of modern technology, gaming, the metaverse, and a growing creative community. A new viewpoint and vision for the trusted and cherished blue colour family have been introduced with Very Peri, says Leatrice Eiseman, executive director of the Pantone Color Institute.
Pantone 17-3938 Very Peri is a vibrant, energetic colour with a spritely, joyful attitude that inspires brave innovation and inventive expression. “This is the first time a new colour has been added to educational programme, reflecting the rapid pace of change in the world.” The complexity of this new red-violet-infused blue hue highlights the expansive possibilities that lie ahead of us as society continues to recognise and connect,” said Laurie Pressman, vice president of the Pantone Color Institute.
This is the Pantone colour number 17-3938 Warm and cheerful blue hues such as Peri’s, which have confidence and a joyous attitude, encourage unrestrained expression and exploration. Very Peri is a vibrant blue shade that lends itself to unexpected colour statements because of its whimsy. Applied to a variety of materials, finishes, and textures, Very Peri takes on a futuristic sense, from metallics, shiny sheens, to handmade aesthetics and natural fibres. The Pantone, the most commonly used and recognised colour standard system for fashion, textile, home, and interior design, will include Very Peri.