Netflix’s latest move in the realm of live streaming involves a significant partnership with the National Football League (NFL). In a three-year deal, Netflix has secured the rights to exclusively stream the 2024 Christmas day NFL games on its platform, with additional games planned for 2025 and 2026. This marks a strategic expansion into live sports content for the streaming giant.
The announcement was made via a blog post on Netflix’s Tudum platform, emphasizing the platform’s commitment to offering a diverse range of content, including live sports. Bela Bajaria, Netflix’s chief content officer, highlighted the immense popularity and audience appeal of NFL football, making it a natural fit for Netflix’s live streaming endeavors.
Hans Schroeder, NFL’s executive vice president of media distribution, expressed enthusiasm for the partnership, noting the significance of bringing live NFL games to Netflix’s global audience. The collaboration aims to leverage Netflix’s extensive reach and popularity, particularly on Christmas day, to enhance the NFL’s traditional Christmas day games.
While the specific teams for the 2024 Christmas day games have yet to be announced, the deal signifies a new era for NFL fans worldwide. With the NFL season schedule for 2024/25 set to be revealed soon, anticipation is building for the upcoming season, including the exciting prospect of live NFL games on Netflix.
In addition to the streaming deal, the leaked release date of Madden NFL 25, the latest installment in the popular Madden NFL video game series, adds to the excitement surrounding American football. Set to arrive on August 16, 2024, Madden NFL 25 promises to further immerse fans in the world of football, complementing Netflix’s efforts to expand its sports content offerings.
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